Larry E. Farnsworth, Vice President
Larry Farnsworth works with our clients developing strategic planning and messaging. He specializes in ideation and execution that delivers impactful messages to target audiences. Prior to joining Crosby~Volmer, Larry spent three years as Deputy Press Secretary and Speechwriter in the press office of former Speaker of the United States House of Representatives, J. Dennis Hastert (R-IL).
Background / Accomplishments
- While working for Speaker Hastert, Larry oversaw the coordination of the Speaker's media appearances;
- Secured media opportunities for members of the House Republican Conference by pitching stories to the nation's leading political journalists and broadcast media elites.
- In 2005, it was Larry's idea to create a blog on the Speaker's Web site that made then-Speaker Hastert the only member of elected leadership in both the House and Senate to have an actual working blog, which gained national recognition.
- Helped create messages, messaging and media opportunities on legislative issues such as the War on Terror, Social Security reform, Medicare reform, the economy, health care and energy policy.
- Participated in planning the state funeral of former President Ronald Reagan and the lying in honor of civil rights icon Rosa Parks.
- Helped coordinate media logistics for three State of the Union speeches.
- Managed the media appearances of over 50 foreign leaders to the United States Capitol, including addresses before Joint Meetings of Congress.
- Wrote remarks for appearances before industry trade groups, on the campaign trail and speeches to be given on the House floor.
- Wrote remarks for Special events – including the Speaker's prime-time address to the State funeral of President Ronald Reagan.
- Managed media relations for politicians, associations, think tanks and non-profit groups.
- Has placed Crosby~Volmer clients in national media outlets including: C-SPAN, FOX news, The Associated Press and the Capitol Hill Publication, Roll Call among others.
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